
Determining the exact date Alan Walker collaborated with PUBG Mobile can be a little tricky as many people call March 2019 the start of it all, but this collaboration spans months and even years instead of just being one song or event. In addition, PUBG Mobile has given birth to many tracks associated with Alan Walker's music collection, therefore making him one of PUBG Mobile's best-known artists ever since.
Furthermore, players bring this up more often than you would think years after it began - some remember playing "On My Way" for the first time through their first lobby experience in December 2018 or remember hearing “Live Fast” when they participated in the Official Season 8 Event (June 2019), while other players have stumbled across it while searching through the music lobby or collecting old rewards from past events.
I will go over the songs released as part of this collaboration; how they relate to the timeline and significance of this partnership today.
When Did Alan Walker Collaborate with PUBG Mobile
Searching for this answer can prove to be difficult because players that are asking about the date of the collaboration generally have two specific dates in mind. While March 2019 is when the overall collaboration started (the initial introduction of "On My Way" into the PUBG Mobile game and the establishment of the song being synonymous with the lobby experience of Erangel and various in-game eos and events around the world) with the addition of singers Sabrina Carpenter and Farruko bringing their identity into the collaboration.
However, many players felt like they got a more complete experience with Alan Walker's "Live Fast", when the event took place on June 2019, by Alan Walker teaming up with A$AP Rocky to make "Live Fast" the official song/theme for PUBG Mobile Season 8. It had a more intense sound than before with lots of adrenaline, as it was connected directly to the launch of a new season. It also reached a larger audience immediately.
Next, in August 2021, Walker teamed up with PUBG Mobile again for "Don't You Hold Me Down," which was another collaboration with Georgia Ku and was third in total with PUBG Mobile. Then in August 2023, Walker returned for the fourth time with "Land of the Heroes," which coincided with the "Airdrop Carnival" event. Thus, there were a total of four distinct chapters of collaboration over four years.
PUBG Mobile x Alan Walker Collaboration Timeline
The following chart summarises the partnerships and releases in an easy-to-follow way:
| Year | Song / Track | Event |
|---|---|---|
| 2019 (March) | On My Way | Lobby Event/Concerts (Erangel) |
| 2019 (June) | Live Fast (ft A$AP Rocky) | Theme Song for Season 8 |
| 2021 (August) | Don't You Hold Me Down (ft George Ku) | Lobby Music Integration |
| 2023 (August) | Land of the Heroes (ft Sophie Stray) | Air Drop Carnival |
2019 Collaboration
The 2019 partnership was clearly the largest and most complex. "On My Way" was first released in March 2019 and tied into the lobby event. By this time, lobby events were beginning to incorporate concert-style visuals. This was especially evident on the map of Erangel as well. When I saw that a mobile battle royale had synced animated scenes with previously recorded video game soundtracks, it felt new and exciting for that event.
The summer came around and “Live Fast”, featuring A$AP Rocky and the official theme song for Season 8, continued to build upon this partnership. Released in June 2019, it pushed the boundaries of what was acceptable. This new tone (i.e., sharper/aggressive) better matched PUBG Mobile's ranked gameplay and the essence of teamwork. The overall feel of Season 8 continued the theme through in-game and out-of-game branding with clothing items, art, and advertising.
2021 Collaboration
After taking a two-year hiatus from collaborating with singers of produced music, Alan Walker returned in August 2021, with a positive reception. According to PUBG Mobile’s Southeast Asia Marketing Manager, the fans and creators could not have expressed more excitement for the reunion based on how many times the announcement had been viewed online.
The song for the 2021 collaboration was “Don't You Hold Me Down” featuring Georgia Ku. Unlike the previous song, “Live Fast,” this song utilized more positive and uplifting melodies to inspire the fans to play PUBG Mobile. To directly incorporate the song into the gameplay experience, PUBG Mobile placed it on the lobby screen, so players could hear it prior to starting an online multiplayer match, which also provided a significant visual link between the game and the song due to the large number of explosions, vehicle chases, and battle-related sequences portrayed in the song’s music video.
2023 Collaboration
The collaboration between PUBG Mobile and Alan Walker doesn’t feel the same as the previous collaborations. Level Infinite debuted an event called Air Drop Carnival on August of 2023 at the Atlas Beach Club in Bali, Indonesia to showcase their new branded song, titled Land of the Heroes with Sophie Stray. It went beyond being just another song release, however; it also served as the first tribute to the entire PUBG Mobile community.
The event featured large, oversized Air Drop installations, and created a connection between the real-world event and the game itself. Players were able to participate in various Air Drop Carnival events and upgrade a massive Air Drop to Level 5, along with unlocking permanent rewards by completing co-op challenges. These two together enabled the 2023 collaboration to have a more community centric feel compared to previous releases.
Alan Walker - PUBG Mobile Songs and In-Game Content
Each of Alan Walker’s songs exists within the context of PUBG Mobile in a unique way and as such, he has not handled each one universally.
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On My Way: This song was truly the beginning of Alan Walker’s PUBG Mobile collaboration, as it was the first song to have both lobby music and to feature in-game concert visuals. It also connected Walker’s fan base, worldwide, to PUBG Mobile.
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Live Fast: The song released as the entirety of Season 8’s identity piece, meaning it was the primary influence on the Royale Pass, seasonal branding, themed cosmetic items (including character skins and gun skins).
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Don’t You Hold Me Down: The third official collaboration and was released in 2021 to provide additional lobby music presence. Each time players entered
the match room, the song continued to solidify the crossover while the music video provided additional traffic from YouTube and streaming audiences.
“Land of the Heroes”: This was the most emotional and community driven of all four releases. In addition, this was not only a marketing tool to promote an event; it served as a tribute to the players of PUBG Mobile, and with the Air Drop Carnival, the amount of gravitas it gave to the message made it even more powerful.
Together, they illustrate how the partnership between PUBG Mobile and Alan Walker (a musician) progressed over time. Initially, there was novelty, followed by seasonal branding, which then transitioned into community-based songs that tied in-game rewards with live events together.
Why Players Continue to Search for When Did Alan Walker Lots Become Associated with PUBG Mobile, LLC
The question continues to garner search interest in 2026 for several reasons, the largest being that too many individuals do not know what “truly” indicates the start of the partnership. If you've widely recognized Alan Walker through “Live Fast” with the launch of Season 8, you would probably answer June 2019. If you've recognized him through “On My Way,” you are likely to be aware that the partnership has been ongoing since March 2019; conversely, individuals have split memories of this matter, causing much debate within Reddit, forums, and in the comment section of older YouTube videos.
Another reason is nostalgia. Players often go back through past collaborations with PUBG Mobile around anniversaries, and this occurred during the eighth anniversary in March 2026. The recent music collaborations with BamBam and MINNIE have reinvigorated a lot of long-time PUBG Mobile players’ interest in the game. There have been many discussions recently in the community comparing these new collaborations with past music tie-ins such as Alan Walker with the 2019 event that many players consider a pinnacle of PUBG Mobile's music identity.
The continued search for content related to Alan Walker stems beyond just the PUBG Mobile core playerbase. Many fans of Walker discover the game through his various music releases, wanting to see the chronology of his discography in relation to PUBG Mobile. Likewise, former players who haven't played in the last few years are interested in learning what major artists have collaborated with PUBG Mobile and what dates those collaborations took place. More often than not, Alan Walker’s name is one of the first searches that returning players make.
PUBG Mobile’s Post-Alan Walker Music Collaborations
Alan Walker set the bar for all future music collaborations between PUBG Mobile and their artist partners. After Walker, PUBG Mobile went on to collaborate with even bigger artists, continue their regional targeting, and be more distinct with their visual branding.
Some recent examples of PUBG Mobile collaborating with artists after Walker are:
-BLACKPINK, one of the most notable K-Pop crossovers with PUBG Mobile, including exclusive outfits, branded content
-Rich Brian, another artist with a more regional focus who's not just a connecting global pop artist
-G-Dragon, set to release in September 2025, with exclusive items and major attention throughout all of SEA and East Asia.
-Juicy Luicy in early 2026, the most important artist in that time frame due to his introducing the first voice pack for PUBG Mobile in the Sundanese language.
-BamBam and MINNIE during the eighth anniversary of PUBG Mobile in March 2026, including the song "CARRY YOU" being used as lobby music starting March 27, 2026.
The 2025–2026 wave of music collaborations has made a considerable shift from the heavy emphasis on EDM/Hybrid to K-Pop/Regional Pop compared to Walker’s collaborations. This shift shows that the PUBG Mobile audience has changed since the Walker era and how PUBG Mobile has had to adjust their collaboration strategy to meet the new needs of its audience.
Conclusion
If you would like the most accurate short answer to when did Alan Walker collaborate for PUBG Mobile, it would be March 2019 with his song On My Way. If you are asking for the most recognizable release by Walker, many players often refer to June 2019 and Live Fast as the song that most players will associate with their time while collaborating with Walker.
However, Alan Walker’s time with PUBG Mobile began in March 2019, was immediately followed by the August 2021 collaboration with Don’t You Hold Me Down, and again with Land of the Heroes in August 2023. Over the course of these four collaborations, Alan Walker has been instrumental in shaping how a music event in PUBG Mobile would look, and even now, when players look back at some of PUBG Mobile’s most impressive crossover events, Walker’s contributions to PUBG Mobile remain noticeable.
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